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Every procrastinator’s least favorite task: planning ahead. Bunny and Greg go over the benefits of planning ahead for your video production, and how the different steps of the process are effected based on how well you plan for the future.

What do we mean when we say plan ahead? Well, you definitely want to get your videos done well in advance of when you need them. On top of that, we can schedule shoots for multiple videos all on the same day. Say you have a holiday sale or special promotion, we could shoot a company intro along with that promotion all in the same day if we had enough planning done in advance.

Why not plan ahead to use your 30 second spots as a part of your online marketing campaign? 30 second videos work great on all the major social platforms. If we know in advance that you’re using your footage for social media spots, we can plan ahead when we shoot for them. For instance, keeping an actor centered in the frame so we can turn the frame into a square format later in post for something like instagram. Make sure you keep not only your 30 second commerical in mind but also your social media spots in mind as well.

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